FAQs
Got questions? We've got answers
We’ve compiled a list of frequently asked questions to help you learn more about Notus Digital and how we can help you achieve your online marketing goals.
If you can’t find the answer you’re looking for, feel free to contact us and we’ll be happy to help!
Web design is the work of building websites so they’re easy to use and actually help the business. Done well, it builds credibility, brings in customers and turns visits into enquiries.
SEO, or Search Engine Optimisation, is the process of optimising your website to rank higher in search engine results pages (SERPs). It improves visibility, drives organic traffic, and increases the likelihood of reaching your target audience.
CRO, or Conversion Rate Optimisation, focuses on improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. Investing in CRO can increase conversions, maximise ROI, and enhance overall website performance.
The timeline for seeing results can vary depending on various factors, such as the competitiveness of your industry, the current state of your website, and the strategies implemented. Generally, you can expect to see incremental improvements over time, with more significant results achieved through ongoing optimisation and refinement.
In our experience, it normally takes at least 6 months to a year before any major improvements can be seen.
We take a joined-up approach, combining web design, SEO and CRO rather than treating them as three separate jobs. We work from data, we tell you what we’re doing and why, and we care more about whether it worked than whether it looked good in a slide.
No, you don’t need technical expertise to work with us. We guide you through the process, explain the technical bits in plain English, and make sure you understand each step. Our job is to make it straightforward for you.
We use a combination of key performance indicators (KPIs), analytics tools, and data analysis to track the success of our efforts. These metrics may include website traffic, conversion rates, search engine rankings, and user engagement, among others.
We offer ongoing support and maintenance services to ensure your website remains optimised, secure, and up-to-date, in fact, we recommend this. Additionally, we provide regular reporting, performance analysis, and strategic recommendations to continuously improve and refine your digital presence.
We believe in transparent communication and collaborative partnerships with our clients. We’ll keep you informed every step of the way, provide regular updates and progress reports, and welcome your feedback and input throughout the project lifecycle.
Our pricing depends on what each client actually needs. We offer project-based pricing, retainer packages and other arrangements to suit your budget and goals. Get in touch to talk through your project and get a quote.